You scored between 11 - 29 points - Average

11 to 29 points - You’re off to a good start! It sounds like you might have some control over your health and are somewhat aware of the dangers of using toxic ingredients in personal care products. You might still be unhappy with the way that your hair and skin look and feel, washing more frequently or adding additional products to your routine may not be the answer. Supplements like biotin complexes, vitamins and other ingestible nutrients can help to a degree, however there are other ways to make sure that your hair and skin are getting the care that they need.  The single most important tip that can help in your journey to regain beautifully natural hair and skin is as follows:

NEVER use products that contain these ingredients

 Clean beautyis buzz word that describes hair and skin care products that do not contain harsh chemicals that can harm the body.   It is all about ingredient safety over source incorporating both synthetic and natural materials. While maybe a surprise to many, not all-natural ingredients are safe, and not all synthetic ingredients are unsafe. With “clean beauty”, brands are focused on not using materials that are known to be harmful or irritating, but instead ones that are safe and efficacious.   Using cleaner hair and skin care products can offer a new you, from reducing irritated skin and scalp to increasing the sebum production so that your hair and regain the natural beauty it was meant to have.   So, if you discover any of these toxins on your hair or skin care product label, please reconsider using these products on yourself or your family.


Dioxane is a colorless, flammable liquid often used as a solvent or solvent stabilizer and is a is a trace contaminant of some chemicals used in cosmetics, detergents, and shampoos. Studies have shown that exposure to dioxins may cause adverse health effects, including hormonal problems, infertility, cancer, and possibly diabetes.

Coal Tar Derived Colours

Coal tar is a mixture of many chemicals, derived from petroleum and can be found in hair dyes.  Coal tar is recognized as a human carcinogen and the main concern with individual coal tar colours (whether produced from coal tar or synthetically) is their potential to cause cancer. As well, these colours may be contaminated with low levels of heavy metals and some are combined with aluminum substrate. Aluminum compounds and many heavy metals are toxic to the brain.


BHA and BHT are used as preservatives in hair products, makeup, sunscreen, deodorant, fragrances, and creams. They are linked to endocrine (hormone) disruption and skin irritation.

Formaldehyde-Releasing Agents

Formaldehyde is a colorless, strong-smelling gas used in making building materials and many household products. It is also used to make other chemicals.  Formaldehyde and other chemicals that release formaldehyde are sometimes used in low concentrations in cosmetics, and other personal care products like lotions, shampoo, conditioner, shower gel, and some fingernail polishes.  Exposure to relatively high amounts of formaldehyde in medical and occupational settings has been linked to some types of cancer in humans, but the effect of exposure to small amounts is less clear, most common health problems in people exposed to formaldehyde include irritation of the eyes, nose, and throat.


Petrolatum or petroleum jelly is derived from petroleum and is often used in personal care products as a moisturizing agent. Petrolatum is in products families use every day, it can be found in many products including bath, cleansing and skin care products, makeup, shampoos, permanent waves, hair conditioners, shaving products, and suntan lotions.  Studies have found that women with high levels of PAH-DNA adducts had a 50 percent greater risk of breast cancer.[6] The formation of PAH-DNA adducts, an indicator of PAH exposure, is linked to cancer development. [7]


Parabens are a type of preservative that is used to prolong shelf life in health and beauty products by preventing the growth of mould and bacteria within them.  Although parabens allow products to survive for extended periods of time, they can also enter the body through skin, and are believed to disrupt hormone function by mimicking oestrogen. Too much estrogen can trigger an increase in breast cell division and growth of tumours, which is why paraben use has been linked to breast cancer and reproductive issues.


You can’t see, smell, or taste them, but they’re in hundreds of products you use every day.  Phthalates are chemicals that make plastic soft and flexible and can be found in cosmetics and personal care products, from perfume, nail polish, and hair spray to soap, shampoo, and skin moisturizers.  Phthalates are added to fragrance mixtures as stabilizers and to make them last on the skin longer.

These chemicals are endocrine (hormone) disruptors, toxic to reproduction, and impair brain development. Phthalates are increasingly being linked to the decrease in male fertility.


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Siloxanes are silicone-based compounds used in personal care products to moisten or prime skin and hair. These chemicals are linked to skin irritation. When washed down the drain, they are released into waterways and are toxic and persistent in aquatic ecosystems and fish.


An ingredient added to many consumer products intended to reduce or prevent bacterial contamination. It is added to some antibacterial soaps and body washes, toothpastes, hair products, moisturizers and some cosmetics.  Triclosan can cause an array of different illnesses from abnormal endocrine system/thyroid hormone signaling to weakening of immune system.

It is also known to contribute to uncontrolled cell growth and developmental and reproductive toxicity.

N-Ethylpentedrone (NEP) & N-Methyl-2-pyrrolidone (NMP)

NEP and NMP are typically used in synthetic eyelash and nail glues, nail polish removers and lotions.  These chemicals can cause skin, eye and lung irritation and are potentially toxic to development when exposure is chronic. Exposure at developmentally critical periods during pregnancy may affect the health and weight of the fetus.

Per- and poly-fluoroalkyl substances (PFAS)

PFAS chemicals, also known as “forever chemicals” for being extremely persistent in the environment, are often added to personal care products and cosmetics such as moisturizers, dental floss, foundation, and concealer to make them waterproof or give them a “slippery” feel.

These chemicals can accumulate in the body and are linked to cancer and thyroid disease among other adverse health effects.




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